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Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books
Gruau: Portraits of Men - Assouline Books

Gruau: Portraits of Men - Assouline Books

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Assouline
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$85
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Primarily known for his colorful and vivacious portrayals of women, René Gruau revolutionized the concept of masculinity in fashion imagery and advertising from the 1950s to the ’80s, depicting the modern casual, confident man with humor and sex appeal—including images of partial male nudity that were considered shocking at the time. Preface by Martine Assouline “Since the 1940s, the name of René Gruau has been associated with the world of fashion. Particularly affiliated with the house of Dior, for which he created some of the most iconic images in the history of fashion and beauty, Gruau also lent his unparalleled style to some of the most creative magazines of the era and to numerous advertising campaigns. Beginning in the early 1960s, he revolutionized the image of the modern man, who he depicted with a mix of humor, sex appeal, ease, and elegance. In 1956, he offered his creative services to Christian Dior for his “Dior pour hommes” COLLECTIONS. His work led him to meet the most avant-garde fabric manufacturers of that time, such as the house of Dormeuil, who were at the forefront in developing new materials. This previously unpublished work, taken from several of Gruau’s personal sketchbooks, is present in this book for the first time—a true lesson in fashion history.”

Since its beginnings in 1994, Assouline has been dedicated to creating books that are as informational as they are beautiful works of art. The respect for the product and the process of creation is evident in every facet – the traditional technique of hand-binding covers, the imagery that transports the reader to another place and time, the luxurious thickness of each page. The passion and the attention to detail are like that of an haute couture atelier.

Known worldwide for bringing luxury to the publishing industry, Assouline produces one-of-a-kind books on fashion, art, architecture, photography, design, and travel, weaving a story of L’Art de Vivre with every publication. The Ultimate Collection is the epitome of the Assouline brand as it offers an unparalleled standard of excellence in the 21st century. Each book from the collection pays homage to the time-honored craft of bookbinding and pictures are individually hand-tipped, a process which requires cutting, gluing, and placing each photo onto the page. This level of craftsmanship yields the highest quality books in the world, truly pieces of art in their own right.

Item #ASL-9781614280781

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